Email marketing is often advertised as being a low-cost, high-return marketing investment. However, picking the wrong email service provider (ESP) or acquiring poor quality email addresses can cost you thousands of extra dollars per year. At Sideqik, we often help customers improve the quality of their email lists as well as the potential customers they […]
Startup Atlanta highlighted some bright stars for the future include AirWatch, Kabbage, MailChimp, Scoutmob, Sideqik, Silverpop at their recent Startup Stories event.
Atlanta is known as the MarTech capital of the country, and it was great to be selected to speak at both Atlanta events. Here’s a short summary of my 2013 talks on marketing partnerships at B2BCamp.